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Search Engine Optimization (SEO) is a collection of methods, tactics, and practices aimed at increasing a website’s or web page’s exposure and ranking in search engine results pages (SERPs)


Social media marketing is a digital marketing approach that involves promoting products, services, brands, or information to a target audience using social media networks


Search Engine Marketing (SEM) is a digital marketing technique that involves raising the visibility of a website or web page in search engine results pages (SERPs) through paid advertising.